Print Campaign for Kri-Kri Master ice-cream.

When you finish your Master, you tend to crave for more, even the stick seems edible.

 Creative Team

Creative Director: Nikos Vavakis

Copywriter: Panos Myriagkos

Art Director: Amanda Galal

Company: SohoSquare Athens

Client: KRI KRi

E-Food Campaign | Now thats a story

Creative Team

Creative Director - Dimitra Karagianni

Copywriter - Zoe Boukouvala

Art Director - Amanda Galal

Company: McCann World Group Athens

Client: Efood

DIXAN

Creative TeamCreative Director - Dimitra KaragianniCopywriter - Zoe BoukouvalaArt Director - Amanda GalalCompany: McCann World Group AthensClient: Dixan

Creative Team

Creative Director - Dimitra Karagianni

Copywriter - Zoe Boukouvala

Art Director - Amanda Galal

Company: McCann World Group Athens

Client: Dixan

Hyundai Proactive Print

Hyundai Proactive Print

Creative Team

Creative Director - Dimitra Karagianni

Copywriter - Zoe Boukouvala

Art Director - Amanda Galal

Company: McCann World Group Athens

Client: Hyundai

YOUNG LIONS COMPETITIONS GREECE 2019

Credits:

Art Director: Amanda Galal

Copywriter: Zoe Boukouvala

Young Lions Competition 2019 Greece

The Brief:

The impact of Social Media.

The Insight:

How excessive use of social media is distorting and not so evident, it happens without us even realising and continues to do so as we keep on scrolling.

Strategy:

We visualize the distortion in which social media can cause on each individuals mental state, resulting to the most characteristic move of navigation. Scrolling. The power and simplicity our visual holds shows the universality of use on your phone using the mirror reflection of the device implying that its nature could distort one's identity. This concept could be adjusted to different means and touchpoints such as interactive banners, snapchat filters etc. It answers the brief clearly as it challenges the problem, without condemnation but instead results to a solution in a discreet manner towards the generation that has learned to project themselves and avoid their own true reflection.

YOUNG LIONS COMPETITIONS GREECE 2019

Credits:

Art Director: Amanda Galal

Copywriter: Nikos Mavrias

Award: 3rd Prize

Creative Team

Copywriter: Panos Myriagkos

Art Director: Amanda Galal

Creative Director: Nikos Vavakis

Company: SohoSquare Athens

Client: Dewars

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Efood // Now That's a Story